TheBannerExchange Blog http://thebannerexchange.net/blog Blog about banner advertising and Internet Marketing Tue, 19 Oct 2010 02:21:43 +0000 en hourly 1 http://wordpress.org/?v=3.3 Top Reasons Banner Advertising is Better than Pay-per-Click (PPC) http://thebannerexchange.net/blog/top-reasons-banner-advertising-is-better-than-pay-per-click-ppc/ http://thebannerexchange.net/blog/top-reasons-banner-advertising-is-better-than-pay-per-click-ppc/#comments Tue, 19 Oct 2010 01:15:27 +0000 admin http://thebannerexchange.net/blog/?p=4 Google and others have made billions on PPC ads.  But where’s the love for graphic-based banner ads?  Here are the reasons we still love a good banner ad:

  1. banners aren’t static and can ‘attract’ the eye
  2. banner ads are better at building your brand
  3. everything you can say on a PPC ad, you can say on a graphic banner ad
  4. banner ads offer designers a chance to show off their work
  5. banner ads are cheaper!

But that’s just my opinion.   What are your thoughts?

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